We are the software
Lead Generation Specialists

Your success is our success

Founded in 2018


Although we are a dynamic new business, we come to you with a wealth of knowledge. We have over a decade of hands on experience of successfully generating leads in the software and IT industry, enabling businesses to expand and grow. At SLS we specialise in identifying viable and tangible prospects for our clients. So whether your organisation needs a boost of qualified leads, help with a specific marketing campaign, or your goal is simply to improve lead generation productivity - SLS is the ultimate solution for any software business.


For us it’s not just about getting the next lead; we will always aim to go the extra mile for our clients. At SLS we’re in it for the long haul! We invest a lot of time and energy into understanding your needs and what does and doesn’t work for your business. We have put procedures into place to ensure we communicate openly with you throughout the lead generation process rather than just at the beginning and the end of a contract. We’re looking to build up long term relationships because once we take on a client, we see SLS as an extension of your business.


By using our own tried and tested combined telemarketing and email marketing formula we can help you generate new qualified leads and opportunities in a more cost effective and productive way. Even if you don’t have data already, it’s not a problem. Just tell us who your target market is and leave the rest to us. We have access to a number of different databases, which allows us to source quality data for lead generation campaigns. Resulting in dramatically reducing the amount of time and resources you need to dedicate to identifying and pursuing new prospects.


Most will agree that there is a certain amount of risk involved in any business venture. Then would you believe us if we said our lead generation services are virtually risk free? The reason we can make such a claim is because we won't take on your contract unless we can establish a return on investment from the leads we generate (our conversion ratio for leads to sales stands at 3:1). In the very unlikely case we don’t generate the agreed amount of leads, then we will carry on calling for free until we do. Hence, risk free lead generation!

Meet Sam - Founder & Director

SLS is the brain child of Sam Naseer, after years of working in the software and IT industry Sam felt it was time for a change of pace and wanted to bring his expertise into the forefront to help a wider range of software organisations prosper.

Sam has an impeccable track record of successfully generating qualified leads and opportunities for software organisations. Starting his direct marketing career in 2001, he has successfully managed Telemarketing, Inside Sales and Business Development teams within the software industry.

Within the last year SLS has substantially grown, as Sam has successfully built up a versatile team of likeminded driven individuals, who share the SLS vision and aim to keep clients at the forefront of everything they do. As a result SLS has gone from strength to strength and not only has a strong client base in the UK, but also has international clients across the world including, America, Dubai, France, India and Serbia.

What people say

We are firm believers that the cornerstone of any business is relationships and it’s something we pride ourselves upon.

  • Sam’s company has been providing lead generation for our company since April of this year. They understood exactly what we needed and delivered from day one. We can highly recommend their services.

    Rebekah Pyatt (Commercial Executive), Evergreen Life Health
  • We had the usual Sales funnel going, but he somehow supercharged it! How he was able to navigate the complex and diverse software market that Astea was in is beyond me. He was able to do it tenaciously, meticulously, and with style and flair. Not easy given how niche of a market we were in, but the speed at which he was able to do so is what was impressive and which is why I must recommend him.

    He is an all-around great guy to know and has a sense of drive to aspire to great things like no other!

    John Buchanan (Customer Support Manager), Astea International
Now it's your turn to see how...

We can help you

If you think your business could benefit from working with us, just get in touch with the form below!

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Software LeadGen Specialists

Our Offices

1st Floor
Publicity House
51 Kenilworth Drive

Company Reg. 11217191


  • Telephone:
    +44 (0) 116 3033 400
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